At ŚĀRÂ, we believe that true beauty goes beyond the surface. Our values guide everything we do, from the materials we use to the way we collaborate with the people who bring our vision to life. Sustainability and ethical craftsmanship are at the heart of our brand. We spent months searching for a production partner that shares our commitment to fair practices and environmentally responsible production. After careful consideration, we chose to work with a factory in Jaipur that upholds these high standards. 

We believe that when we find inspiration in indigenous cultures, we have a responsibility to give back in a way that truly benefits them. That’s why a portion of the profits from each collection goes directly to the tribe or community that inspired it. With every purchase, you are helping to support these communities and ensure their traditions continue for generations to come.

Our values also extend to the individual who wears our pieces. We want everyone to feel beautiful, confident and empowered, inspired by the diversity and power of different cultures. Our motto is simple: the more unique you are, the more interesting you become. When you wear ŚĀRÂ, you’re not just wearing a piece of jewelry—you’re wearing a symbol of individuality, heritage and connection.

Together, through our values, we aim to create a world where jewelry is not just a fashion statement, but a reflection of something much deeper: a connection to culture, to history and to each other.